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All from Japan.
Hello Kitty Is Coming to 7-Eleven’s Clothing Racks
7-Eleven Japan is launching a six-item Hello Kitty apparel collection, from hoodies and T-shirts to loose socks, at stores nationwide this October.
Hello Kitty is heading somewhere slightly unexpected this fall: the clothing section at 7-Eleven.
Starting Oct. 23, 2026, 7-Eleven stores across Japan will begin selling a six-item Hello Kitty fashion collection developed with and ST. The lineup includes a crewneck sweatshirt, hoodie and T-shirt, alongside three styles of socks, with prices ranging from ¥900 to ¥4,900 before tax.
The designs range from a gray hoodie featuring Hello Kitty hiding behind a book to loose socks embroidered with the character. The clothing comes in women’s free sizes, while the socks are sized 23 to 25 centimeters.
The collection is part of EDIT FASHION, 7-Eleven’s new fashion program created in partnership with and ST, as the chain expands its clothing selection beyond the emergency basics traditionally associated with convenience stores.
Hello Kitty is the first collaboration under the program, which will also include regular and seasonal fashion items as 7-Eleven makes a broader push into apparel.